With the holiday season in full swing and retailers already offering additional sales and discounts in an attempt to win over consumers, the country is facing near-record inflation levels.
Almost all consumers are worried about inflation. While large retailers are concerned with hitting forecasted profit goals, small businesses are trying to survive the season.
Consumers everywhere are trying to find meaningful gifts for loved ones because budgets are constricted. They are trying not to break the bank and so for many this holiday season will mean less quantity and more quality. Shopping small businesses online provides the ability to purchase meaningful, quality products with ease and locally owned businesses are the backbone of our country. The ability to start your own business is what this country is all about.
Since there are less dollars to go around this season, it is important to consider shopping small businesses whose goals are not to just stay in the green, but to keep food on their family’s tables. Some small businesses like LocalWe, offer multiple artisan products allowing you to support many small businesses and all of the products they sell are made in the USA. So, not only are you getting better quality but you are also supporting business in the US.
This idea of survival versus profit maximization is especially true for local artisans everywhere because being an artisan is about more than turning a profit. It is about years of skill that is passed down from generation to generation. It is about the ability to create something beautiful by hand, and then teach another to do the same all while supporting one’s family.
Countless hours go into making artisan goods and for many, this is not a hobby, but a way of life and without the support of the consumer, the quality and craftsmanship we see today in vintage stores and large estates would cease to exist.
With everything from handmade ornaments, farmhouse décor, seasonal décor, book dates, ceramics, and jewelry to the finest hand carved French rolling pin and spurtles to ever grace a kitchen, there is something for everyone, all made at the highest quality and worthy of memories that will last throughout countless seasons to come.
This holiday season is a crucial time and even with inflation, people still shop. They are just more considerate about where they do so. The experience of helping others during the holiday doesn't go out of style regardless of what's going on in the world, so support a local artisan today and give a gift this season that benefits all.
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