What's the Deal with That Pineapple Logo?

Welcome to LocalWe! You might be wondering, “What’s the deal with that pineapple in your logo?” Great question! It’s not just any pineapple; it’s a symbol with a story, and one that perfectly represents who we are and what we stand for.

At LocalWe, we believe that business should be about more than just profits. We’re passionate about creating positive change, not just for our customers, but for the communities we’re part of. Supporting small businesses is at the heart of what we do, but our mission goes beyond that. We dedicate a portion of our time and profits to community organizations focused on helping children in need reach their full potential. It’s a cause close to our hearts and a big reason why we do what we do.

So, why a pineapple? In many cultures, the pineapple symbolizes warmth, hospitality, and good fortune. You’ll find it carved above doorways, welcoming guests with open arms. For us, it’s all of these things—a reminder to bring warmth, cheer, and a bit of luck to those who need it most, especially kids facing tough challenges.

The hands offering the pineapple in our logo represent our commitment to giving back. Every time you shop with LocalWe, you’re not just supporting small businesses—you’re also helping to make a difference in the lives of children who need it most. That’s what we’re all about, and we’re proud to have you join us on this journey.

Thank you for being part of the LocalWe community, where every purchase brings a little more warmth, kindness, and positivity into the world.